Saturday, 23 October 2010

Task 10: Filming

Organisation

To organise getting the band together, I used the Social Networking Website "Facebook". I included everything that I think they might ask but also, they have the opportunity to ask questions.

Task 10: Filming

Construction: Filming

Health and saftey
  • Gun - The gun is just a toy gun spray painted black, so no one is at risk.
  • The person gets pushed past when getting on a train - Only actors will take part, only 3 of them so no one will be hurt.
Permission

I will need to gain permission from Walsall Arboretum, Sutton Coldfield train station and Sutton College to film on their premises.

Production Schedule

Task 9: Casting

Construction: Casting

Actors

Performance

Original band
  • Jared Leto - Vocals, guitar
  • Shannon Leto - Drums
  • Tomo Milicevic - Lead guitar
  • Matt Wachter - Bass
My performance
  • Matt Colman - Vocals, guitar
  • Verity Pearce - Drums
  • David Robson - lead guitar
  • Dipen Mistry - Bass
For all of my performers I have their phone numbers encase something goes wrong.

Narrative
  • Matthew Porter - Persona
Extra's
  • Karl Barret
  • Jack Woodward
  • Matt Cozens
  • Shannon Bull
  • Stella Porter
  • Mark Botteral
  • George Purchase
  • Jon Bradney
  • Laura Jackson
  • Michael Portman
For my persona and all of my extras I have their phone numbers encase something goes wrong.
Some/all of the extras will be used in shots 10, 17, 19, 21 and 38

Props

Performance
  • Guitar x2 - The actors have their own guitars they are willing to use
  • Microphone - I will provide one
  • Microphone stand - I will provide one
  • Drums - The actress has one and is willing to use it
  • Drumsticks - The actress has them and is willing to use it
  • Bass - I will provide one
  • Amps - The actors all have one, I will bring an extra just encase
Narrative
  • Toy gun (shots 19, 20, 26, 28) - I will provide
  • Folders and school books (shots 10, 38) - The extras will bring theirs
Costumes

Performance

The actress and actors have agreed to wear "rock" style clothing. Mainly black, however with one item that is bold in colour and stands out.
Also, I will be providing the make up.

Narrative

Matthew will wear military style clothing, a military style jacket.

The extras will wear their own everyday clothes.

Friday, 15 October 2010

Task 8: Final Proposal

The final proposal shows that I have a clear idea of what I'm going to create.

Working title:

  • From Yesterday by 30 Seconds To Mars

Channel for broadcast:

  • Kerrang!
  • MTV rock

Both channels are equally suited to show a 30 Seconds To Mars video because they show rock songs but also, rock music tends to have meanings and messages behind them. So my music video would be best suited because the meaning that war destroyed lives is conveyed through the music and music video, just like other rock music. Messages and meanings through music are a rock genre convention and my music video conforms to that convention.
Messages and meanings e.g. The Only Exception by Paramore: When you fall in love, don't walk away from it. What I've Done by Linkin Park: Everything we have done throughout the history of man as ruined lives and the world.

Target audience:

It's difficult to get and exact target audience for rock music, because its fan base is so large. However, my target audience would be 17-25 year olds because the music appeals to their energetic lifestyles, but also because the actors used in my music video will be within that age range, so the audience can relate to the situation. The class I would be targeting would be "working class" or E and D grade citizens, simply because most students and individuals from the age 17-25 are either in full time education, or at the start of their carer. Males tend to listen to rock music more then women because women react more emotionally, therefore tend to listen to country music more then rock. On the other hand some would suggest that men and women do not listen to music differently and it's just a perception that society has created.

Genre:

My genre is rock and I'm creating a performance and narrative music video.
It fits into the rock genre, because it contains a meaning that we shouldn't be fighting in a war, that we shouldn't have gone into in the first place. Also, because a lot of rock music videos have a performance within the video. However, my narrative is in a non-linear form which breaks a convention of music videos. Therefore, because it has the conventions of a rock music video, it will be known as a rock music video.

Style:

The music video contains:
  • Archive footage of peace protests and war footage
  • Change of speed: slow motion
  • Zoom in and out
  • Bright white lights
  • Over the Shoulder shots

Tuesday, 12 October 2010

Task 7: Role Allocation

As I'm working individually, all the roles that would normally be shared, I will be up taking.
Roles such as: director, producer, writer, camera person and editor.

"Auteur"
Auteur is French for author in other words an individual that is solely responsible for creating an individual piece of creative work. In 1954 François Truffaut came up with the Auteur theory because through film, directors can come up with great individual ideas.The Auteur theory means that the director is the true creator of a film and that they take up the roles of casting, producing, directing, writing, editing and being the camera person.
Examples of directors that took up the role of Auteur are:

Sir Alfred Hitchcock and Frank Capra





Bearing this in mind, as I'm working as an individual I will be taking up the role of Auteur.





Bibliography

These websites helped me to define auteur and find famous Auteur's

Task 6: Storyboard

Archive footage for music video

In my chosen music video I'm going to use some archive footage from the Afghanistan war. In 2002 the UK led its own operation (called Operation Herrick), which meant that the UK supported the US (with their operation called Operation Enduring Freedom) and the NATO-led International Security Assistance Force. The war is still ongoing, so when an individual signs up to the British Army, they have a period of time training before they are shipped off to the war in Afghanistan. So for my music video to look professional, I have to get my facts right.

Also, in one of my shots my persona walks past billboards showing pictures of the tragedies from the war.

Images such as:
Some of the archive footage I may be using are as follows (I will ask for permission to use the footage):

(Warning: Strong language is used)

(Warning: Strong language is used)



(Warning: Strong language is used)




Monday, 11 October 2010

Task 6: Storyboard

How to storyboard your production
  • The purpose of a storyboard is to photograph (draw/digitalise) each and every shot of a film with at list of key information written underneath it.
  • Storyboards allow the director to visualise the whole film before filming and also allows the camera person to understand how the film is to be shot.
  • They also allow you to change elements if they don't work visually before the experience film making process.
Each frame should contain
  • Shot number - can be followed in the intended sequence
  • Framing - is the shot a close up, medium shot or long shot
  • Drawing - a drawing visualisation of what is happening in the shot
  • Action - a brief description of what is happening in the shot
  • Dialogue - single lines may be written
  • Sound effects - should there be any specific sounds, diegetic or non-diegetic.
Each frame on the storyboard must have a shot description.
Also information on movement and position, such as the following abbreviation's could be added
  • H/A - High angle
  • L/A - Low angle
  • POV - Point of view
  • 2 shot - Two people in a shot
  • OTS - Over the shoulder
  • Track/dolly - Move the camera on wheeled platform
  • Crab - Sideways move
  • Pull focus - change what is focused on
Storyboard for "From Yesterday by 30 Seconds To Mars" music video































































Wednesday, 6 October 2010

Task 4: Audience Research

Questionnaire To find out what my target audience like and hate about music videos.

Please take a couple of minuets to complete this questionnaire for market research on music videos. Thank you.

What’s your age? (Please specify)

…………

1) What type of music do you prefer to listen to? (Please circle)

R&B, Rock, Pop, Country, Dance, Reggae, Heavy Metal

Other (Please specify) …………………………………………………………………

2) What format do you watch music videos on? (Please circle)

Music Channel, Internet, Ipod, Other (Please specify)……………………

3) If you watch music videos on a music channel, can you please specify which one and why?

………………………………………………………………………………………………………

………………………………………………………………………………………………………

4) What genre of music video do you prefer? (Please circle)

Narrative, Performance, Abstract, Narrative and Performance

Other (Please specify)…………………………………………………………………..

5) Explain why you prefer it?

……………………………………………………………………………………………………

……………………………………………………………………………………………………

6) Do you like the use of special effects? (Please circle)

Yes, No

7) What type of story line do you prefer? (Please circle)

Linear (beginning, middle, end) , Non-linear (without a clear chorological order)

8) What do you think of the use of archive footage in a music video?

………………………………………………………………………………………………………

………………………………………………………………………………………………………

9) List three things that you think makes a great music video.

  • …………………………………………………………………………………

……………………………………………………………………………………..

  • …………………………………………………………………………………

……………………………………………………………………………………..

  • …………………………………………………………………………………

……………………………………………………………………………………..

10) If a music video has a narrative, would you prefer it to be a … (Please Circle)

Negative narrative, Positive narrative

Thank you for participating in the questionnaire.

Results

The majority of participants were students, which is convenient as my target audience is students, aged 16-20.

1) The answers are split, showing the different tastes of students how every 40% said that Rock music was their favourite.

2) The participants were generally spilt on this question. 40% said that they watch music videos on both the music channel and the internet. However, 60% said they used just one format, such as the internet, music channel and the mobile phone. So the participants prefer to watch a music video stationary then on the move (mobile phone).

3) MTV is the most popular choice of music channel, chosen from the 6 that watch music videos on the TV.

4) The majority of participants chose a music video that contains a performance from the band and a narrative.

5) The participants that chose narrative and performance because it helps the audience to relate/understand the lyrics of the song.

6) 7/10 said that they like the usage of special effects.

7) 7/10 prefers a linear story line, from the beginning to end.

8) All participants liked the use of archive footage, mostly because it makes the music video look better. Also because it add a sense of realism, adds meaning and variety in comparison to other music videos.

9) The most popular answers were that effects makes a music video look better but also that, a good story line is vital. Other answers included: a good performance, archive footage, a meaning behind the music video and a great use of surroundings.

10) 60% of the participants said that they preferred a positive narrative, however just under half said they preferred a negative narrative.

Key words

  • MTV - Formed in 1999, now one of the worlds leading music company's
  • Archive footage - Footage that comes from an archive, already used to tell specific story, or portray a particular situation.
  • Internet - sites on the internet such as YouTube are a popular place to watch music videos.

Tuesday, 5 October 2010

Task 3: Mind Mapping Of Initial Ideas

Idea: Music Video 4

Tied To The 90's - Travis
  • Performance and narrative
  • Target audience - Feel good song lovers,
Performance
  • Performing in a club, on a stage in the middle of the room

Narrative
  • People in the club in 90's outfits, going through a door in the left and back through time. Each time they change costume, to blend in with the crowds. Until eventually they run back to the present day.
  • Setting - clubs/discos

Task 3: Mind Mapping Of Initial Ideas

Idea: Music Video 3

Weapon Of Choice by Fatboy Slim
  • Narrative
  • Target audience - dance music lovers
Narrative
  • A group of child dancers, dance their way to the Walsall arboretum. On their way they dance though an old house (the inside is unseen) and on the other side they come out as teenagers. Symbolising a journey.
  • Setting - Walsall Town centre and the Walsall arboretum

Task 3: Mind Mapping Of Initial Ideas

Idea: Music Video 2

The Only Exception by Paramore
  • Narrative and performance
  • Target audience teenagers, rock fans, romance music lovers
Narrative
  • Storyline - A girl is scared about dating because of her parents mistakes, she realises that she's in love. At the end of the song she walks up the isle and looks into her fiancée's eyes, then the little girl runs to her father to pull him away from "crying and cursing at the wind".
  • Setting - beach (when the persona is a little girl), arboretum (for the main person to run to the wedding) and a hotel for the wedding.
Performance
  • Arboretum - On the grass, with trees as a background

Task 3: Mind Mapping Of Initial Ideas

Idea: Music Video 1

From Yesterday by 30 Seconds To Mars
  • Narrative and performance
  • Includes archive footage of : bombs exploding, 9/11, on going wars and peace signs ect (shown during chorus "his face is a map of the world")
  • Target audience - teenagers, rock fans
Narrative
  • Story line - A 18 year old boy leaving home and joining going to war
  • Settings - bedroom and the Walsall arboretum
Performance
  • Setting - Walsall arboretum
  • Singer - Matt Colman
  • Drums - Verity Pearce
  • Guitar - David Robson
  • Bass - Dipen Mistry

Friday, 1 October 2010

Task 3: Mind Mapping Of Initial Ideas

Music Video Possibilities

I am going to list the song possibilities for a music video:

1) From Yesterday by 30 Seconds To Mars (Rock)

2) The Only Exception by Paramore (Rock)

3) Weapon Of Choice by Fatboy Slim (Dance)

4) Tied to the 90's by Travis (90's music)